B2B Inbound Marketing &
Account-Based Marketing
Agency Services

For the Enterprise Tech, Pharma & Professional Service industries

Any questions about Inbound Marketing or ABM?
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Strategic are a HubSpot Platinum partner
Strategic are a Google Certified partner

Any questions about Inbound Marketing or ABM?

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Our Philosophy

We believe that B2B marketing agencies should have the ability to demonstrate real, quantifiable impact on a client’s sales and marketing funnel and be held to account for the value metrics they place importance on.

Meet the Team

Meet the people behind the process.

Whatever your challenges and goals, our experienced team are here to support every aspect of your digital campaigns; ensuring complete alignment for maximum impact.

James Self
Senior Inbound Marketing Strategist

James has a BSc in Mathematics and a passion for analysis. He manages client projects and has experience in all elements of digital marketing

Lucy Jones
Head of Content

Lucy has been writing about all aspects of digital marketing since 2012 and is an experienced copywriter, with a BA in English Literature and American Studies

Lucy Donovan
Inbound Marketing Strategist

Lucy has a BA in Retail Management and Marketing. Specialising in the inbound marketing methodology for B2B clients, Lucy manages a number of client campaigns

Alex Embling
Managing Director

Alex has over 20 years’ experience in inbound marketing, ABM and modern lead generation, working with some of the world’s largest B2B companies

Alastair Kane
Senior Inbound Marketing Executive

Alastair specialises in SEO, PPC, Conversion Rate Optimisation, Web Analytics, and Multi-Channel Lead Generation

Craig Ivemy
Senior Web Developer

Craig specialises in web application and RESTful API development, along with building advanced WordPress sites

Jeremy Hickman
Senior Web Designer

Jeremy has more than ten years’ experience as a graphic designer and web developer and is also a WordPress expert

Ettie Greenwood
Inbound Marketing Intern

Studying for her BA in Marketing, Ettie has a strong interest in digital marketing. She executes a diverse range of campaigns and manages client social accounts

Gerry Dapergolas
Inbound Marketing Strategist

Gerry has an MA in Digital Media. He manages multiple Enterprise client projects, with particular expertise in delivering persona-relevant content and messaging

Faysal Mekhid
Web Developer, Illustrator, and Motion Graphics Artist

Faysal has a BSc in Computer Science: Multimedia and Digital Systems, and is a programming enthusiast and self-taught artist

Emily Clayden
Inbound Marketing Executive

Emily has a BA in Psychology & Sociology. She helps to manage a wide range of inbound marketing and ABM campaigns for B2B Enterprise clients

Fes Askari
Head of Inbound Sales

Fes is experienced in helping B2B Enterprise companies assess their inbound to ABM strategy and align their sales & marketing teams with the modern buyer’s journey

Natasha Hemmings
Inbound Marketing Executive

Natasha has a BA degree in English Literature and works on a variety of digital campaigns, as well as managing client social accounts

Join us
Work at Strategic IC

We're looking for driven people, of all experience levels to help us grow. Think you'd be a good fit? Contact us.

Common Digital Challenges

Struggle to generate consistent, qualitative lead volumes? Struggle to see ROI or lack the internal resource to manage a complete strategy? You’re not alone.

We can help you address these common challenges and more:

Lead Volume & Quality

Strategy Development

Prove ROI

Limited Marketing Resources

Analytics Insight

Platform Management

Industry Sales & Marketing Expertise

Our industry experts have years of experience in building and nurturing sales and marketing pipelines for the Enterprise Tech, Pharma and Professional Service sectors.

Build the internal business case for Inbound to ABM with one of our executive briefing guides below, or live chat with an industry strategist.

Agile Agency Pricing

Our contracts and pricing structures are designed to provide clients the right plan for their goals, with the agility to adapt to changing business remits and delivery timescales.

  • Campaigns planned to your timescales
  • Adjustable quarterly reviews for rapid ramp up, or slow down
  • Agile campaigns for fast reactions to changing remits
  • Adaptable to align with quarterly budgets and goals
Agile agency pricing

Some Of Our Customers

Strategic specialise in helping some of the world's largest B2B enterprise tech, professional service and pharmaceutical companies increase and nurture their sales and marketing pipelines

Thought Leadership From Our Content Team

Want to find out more? Here’s the latest advice and thought leadership from our team on everything from inbound, to account-based marketing, B2B sales, design and more.

Campaign Planning Services

Ensure your revenue & lead generation goals are met, or website development project timelines are delivered with our best in class Agency planning services.

Delivered in a format that provides you the option of executing in-house.